ice cream truck

To help promote FOX Entertainment’s New Summer TV Shows, I was asked to design a series of ice cream trucks that debuted in New York City, Los Angeles, Atlanta, Chicago, Phoenix, and Saint Louis during Memorial Day Weekend. 

The ask was to create a colorful, seamless pattern that was bold, funky, and would attract attention against the busy cities. 

truck design

Los Angeles, California

Phoenix, Arizona  

New York, New York

Atlanta, Georgia

St. Louis, Missouri

Chicago, Illinois

New York, New York

instagram promos

ice cream cups, napkins & tees

social reposting & customer response

alternative ice cream truck designs
Version B

Version C

Version D

Copyright 2023 Julie Finn